In this report, the authors examine the connection between equity and innovation in the context of EVs. The authors note that conventional approaches to encourage the purchase of EVs may fail to reach low-income and disadvantaged communities because these groups face distinct challenges in adopting the technology. The researchers argue that innovation is a key strategy to both addressing disparities in EV adoption and aiding the broader goal of mass adoption. By intentionally including a diverse range of users early in the adoption process, technology providers can more effectively identify issues and modify the technology to successfully appeal to a mass market. This report identifies a set of unique organizations that have put this theory into practice and developed unconventional approaches to meet the needs of low-income and disadvantaged communities with respect to EVs. Finally, the researchers provide a set of proposals to accelerate this work, including a roadmap for both other organizations that seek to incorporate equity into their EV programs and businesses and the government as it tailors and expands its EV and charging policies.