Advertising

REV UP: A Nationwide Study of the Electric Vehicle Shopping Experience

This report presents the findings of the Sierra Club's recent nationwide investigation into the shopping experience for consumer EVs. The report results show that 74 percent of auto dealerships surveyed do not have a single EV on their lot for sale and that consumers were still not being given important information about charging, battery range, and financial incentives.

By |2019-11-14T08:26:51-05:00November 14th, 2019|

2018 EV Advertising Spending

This analysis from the Northeast States for Coordinated Air Use Management (NESCAUM) compared the 2018 advertising expenditures in local markets in California and the Northeast for the best-selling electric vehicle (EV) model and the bestselling conventional vehicle model from six of the top EV manufacturers, including: Fiat-Chrysler, Ford, General Motors, Honda, Nissan, and Toyota.

By |2019-11-08T20:24:37-05:00October 31st, 2019|
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