Monetizing Mobility: Show Me the Money!

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Experts including Karma Automotive and The City of Columbus will address the business models underpinning mobility, to establish how TNCs, cities, public transit and automakers can work together to develop a sustainable model for intermodal mobility.

It will tackle key challenges including:

  • Look at financials model underpinning mobility (carsharing, e-hailing, micromobility etc.) services. Move beyond investor subsidies to develop a sustainable business model
  • Monetizing data: Identify relevant stakeholders (incl. advertisers, insurers, cities, retailers etc.) and evaluate the value of data sets to create marketplace for mobility data
  • Role of the public sector: Evaluate the value of new mobility services to cities and public transit operators. Understand the role of public private partnerships in delivering MaaS